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Matrix Pingpong » Pingpong Benchmarking

What is Benchmarking

How often do you undertake benchmarking? Benchmarking should be a planned routine review of the organisation, departments within the organisation, or indeed parts of or the whole supply chain to determine the answers to the following questions:

1. Where are we now?
2. Is it where we want to be?
3. How do we get from where we are to where we want to be?
4. How relevant is the data collected about our competitors to our organisation?
5. How big is the gap between our performance and that of our main competitors? Is it a positive or a negative gap?
6. If it is negative, how do we close the gap?
7. If it is positive, how do we widen the gap further?
8. Who is going to be responsible for implementing the organisational strategy required to undertake benchmarking?
9. What resources are required to modify, develop and implement new standards, activities and practices?
10. What training do we need to undertake to prepare our colleagues for adopting these changes?
11. Have we developed performance indicators to monitor our performance?
12. Are the performance indicators we have chosen easy to communicate to all levels of the organisation?
13. How often are we going to measure our performance?
14. How do we continue to improve our performance?
15. When are we going to start the whole process all over again?

So where is your organisation in this process? Do you need to develop this strategy with your suppliers and service providers? Don't leave it to your competitors to know more about your business than you do.


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